The Path to Product-Market Fit
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"Could work" vs. "Weird if it didn't work"
A subtle, but important, mindset shift
Aug 15
10
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The Path to Product-Market Fit
"Could work" vs. "Weird if it didn't work"
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How to figure out 0-1 sales
(and, by extension, everything else)
Aug 8
3
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The Path to Product-Market Fit
How to figure out 0-1 sales
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Where to find ideas
A no-BS guide for new startups, new products, new GTM approaches, and new features
Aug 1
38
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The Path to Product-Market Fit
Where to find ideas
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July 2025
The Hard Thing About Simple Things
On barbells and finding product-market fit
Jul 25
6
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The Path to Product-Market Fit
The Hard Thing About Simple Things
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The Toll Booth
A new way to think about pipeline
Jul 18
7
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The Path to Product-Market Fit
The Toll Booth
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Deep Dive: The Path to PMF
What it looks like in practice
Jul 11
19
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The Path to Product-Market Fit
Deep Dive: The Path to PMF
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Waves, dams, and rivers
How demand works at scale
Jul 4
12
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The Path to Product-Market Fit
Waves, dams, and rivers
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June 2025
Why it's so hard to "see" demand
And how to start seeing it everywhere
Jun 27
16
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The Path to Product-Market Fit
Why it's so hard to "see" demand
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4
How Loom Found PULL
The Physics of Startups Series #002
Jun 20
11
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The Path to Product-Market Fit
How Loom Found PULL
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5
The Physics of Startups
Or: how to stop falling for fairy tales
Jun 13
12
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The Path to Product-Market Fit
The Physics of Startups
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6
How Plaid Found Pull
A new (experimental) series
Jun 6
15
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The Path to Product-Market Fit
How Plaid Found Pull
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May 2025
The Ideal Client Profile: A Reframe
"The ICP chooses the startup, Mr. Potter..."
May 30
11
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The Path to Product-Market Fit
The Ideal Client Profile: A Reframe
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