The Path to Product-Market Fit
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Sales isn't hunting
The deer get a vote
Mar 7
3
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The Path to Product-Market Fit
Sales isn't hunting
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February 2025
The demand hairball
I regret to inform you this is a useful framework
Feb 28
7
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The Path to Product-Market Fit
The demand hairball
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How to run a pre-PMF sales call
Rob's guide for overthinking founders
Feb 21
17
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The Path to Product-Market Fit
How to run a pre-PMF sales call
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Demand is *invisible*
...which has weird implications
Feb 14
16
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The Path to Product-Market Fit
Demand is *invisible*
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Become the "Sales Founder"
Not the "founder who (reluctantly) sells"
Feb 7
13
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The Path to Product-Market Fit
Become the "Sales Founder"
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January 2025
The customer's path
Finding the current
Jan 31
9
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The Path to Product-Market Fit
The customer's path
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The Bottoms-Up Method
Ludwig von Mises, but for entrepreneurs
Jan 24
12
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The Path to Product-Market Fit
The Bottoms-Up Method
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Winning the mental game
How to want to do things you don't want to do
Jan 16
6
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The Path to Product-Market Fit
Winning the mental game
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"Contrast creates meaning"
Who buys, who doesn't, and *why*
Jan 10
5
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The Path to Product-Market Fit
"Contrast creates meaning"
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Snyder's Law
The path in 2025
Jan 3
10
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The Path to Product-Market Fit
Snyder's Law
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December 2024
Chihuahuas-to-wolves
The reverse-evolutionary process
Dec 27, 2024
12
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The Path to Product-Market Fit
Chihuahuas-to-wolves
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Who doesn't need convincing?
A design principle
Dec 20, 2024
19
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The Path to Product-Market Fit
Who doesn't need convincing?
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